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With the launch of iOS 14.5, apps are no longer allowed to access the IDFA or tracking advertiser on your iPhone, iPad, or Apple TV without your express permission, keeping your app data more private.

Germany is evaluating Apple's proposed changes to address antitrust concerns over App Tracking Transparency (ATT), reports Reuters. Apple plans to tweak the text and formatting of the ATT consent ...

Apple first introduced App Tracking Transparency in 2021's release of iOS 14.5, iPadOS 14.5, and tvOS 14.5. The feature lets you choose whether apps can track your activity, either wholesale, or on an ...

Apple has been the target of an antitrust complaint in Germany for three years over its App Tracking Transparency feature. ATT allows iPhone users to request that apps not track their activity between ...

German publishers hope that Apple will be hit with fines and forced to change App Tracking Transparency rules after an antitrust investigation. The feature allegedly favors Apple's apps. The German ...

German antitrust regulator Federal Cartel Office (Bundeskartellamt) has issued a "preliminary legal assessment" of its app tracking transparency framework (ATTF) to Apple. It alleges that the strict ...

Autorité de la concurrence, France's antitrust watchdog, has fined Apple €150 million ($162 million) for using the App Tracking Transparency privacy framework to abuse its dominant market position in ...